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ISA Insights Newsletter - June 2010 Issue |
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Welcome from the ISA!We'd like to welcome you to the second issue of "ISA Insights" -- the official e-newsletter of the Invitation & Stationery Alliance. Each quarter, "ISA Insights" aims to bring you the latest trends and industry information on the exciting -- and ever changing -- stationery marketplace. In this issue, "ISA Insights" Editor Kathy Krassner reports from the recent National Stationery Show on trends seen at the show, new launches from ISA members that exhibited there, and highlights from a special industry conference that took place at the NSS. As always, if you have any questions about the ISA or would like to suggest future topics for this e-newsletter, please feel free to contact one of us. Sincerely, |
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NSS Conference Looks at Stationery Industry's FutureThe future of the stationery industry was the focus of a special, invitation-only conference held on Saturday, May 15, during the National Stationery Show at the Jacob K. Javits Convention Center in New York City. Called "Navigating the Journey from the 2D to 3D World," this fascinating, five-hour-long conference sponsored by the National Stationery Show and GLM featured a keynote session and panel discussions, presented to an audience that included stationery retailers, reps and manufacturers. MORE>>> Trends Seen at the National Stationery ShowWhether you're a retailer, manufacturer, designer or rep in the stationery industry, there's one annual show that you know you can count on to find the latest hot trends and product introductions: the National Stationery Show. Held May 16-19 at the Jacob K. Javits Convention Center in New York City, the 64th annual NSS was smaller in scope than in years past, but offered much stationery-related merchandise to be excited about. MORE>>> Latest Lines from ISA MembersISA members have been busy developing many exciting new products for 2010. Here's a sampling of what you can expect to find in their latest catalogs or maybe you saw them at their booths at the National Stationery Show in New York City. MORE>>> Navigating Social NetworkingFacebook, LinkedIn, Twitter ... these social-networking sites, and others, represent a great opportunity for stationery retailers to reach customers and to build business in exciting new ways. For busy store owners, however, social networking also means extra time and effort, which is why many have yet to take the plunge. Those that have embraced social media for their stores are finding -- or at least hoping -- that the effort pays off. MORE>>> |
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